Our approach is rooted in cultivating a collective intelligence that reaches beyond traditional business structure.
We’ve found the best sales talent – the people who really know how to make ideas real – thrive the most when they’re empowered to advise, contribute, lead, and own the opportunities they believe in.
This system empowers us to confront each new opportunity with customized teams who have a specifically targeted background of experiences. These specialized collectives of experience are further supported by our active and multi-skilled group of full time partners, our board of advisors, board of directors, and technical, marketing, and management partners.
The depth of experience we cultivate provides access to ongoing connections with the top Chief Digital Officers, Chief Content Officers, Chief Marketing Officers, Chief Investment Officers, brand managers, media buyers, and innovation leaders at the majority of global brands, publishers, and the constellation of agencies and support organizations that fuel new growth.
We measure our success around the number of new partners and financial value we inject into each new platforms pipeline and the value of opportunities that are converted into revenue. In our experience most new products find their way to market in 30-90 days depending on the complexity of the solution and who is involved in the process.
Our approach circles through standardized messaging, education, pricing, and testing and then scaling long-term success. This consultive process empowers our sales network to build product stories through a solutions-based sales process that carefully considers how potential customers experience each new marketing solutions.